“Basics” is a men’s lifestyle fashion clothing and accessories brand dedicated to delivering a complete retail lifestyle experience and is headquartered in Chennai, India.
It currently has 100 plus exclusive “Basics” brand outlets in operation since 1992 (over 100,000 square feet of exclusive retail space) apart from distribution across a network of over 800 plus MBOs (Multi branded outlets) and LFO’S (Large format outlets) across the country and also runs www.basicslife.com the popular online store for men’s fashion.
“Basics” offers a wide variety of men’s lifestyle fashion clothing and accessories catering to the discerning tastes of the modern Indian male and is in tune with the latest international fashion trends showcasing lines for spring, summer, fall, and winter, in varied fabrics, styles and silhouettes.
“Basics” is the entrepreneurial venture of brothers, Hanif Sattar and Suhail Sattar. What started as a tailoring unit in the quiet streets of Chennai in the year 1990 designing made-to-measure clothing for men today is one of the biggest men’s lifestyle clothing and accessories fashion houses in India. For more information please log on to www.hasbroclothing.com